BACARDÍ ZOETROPE VINYL
Art Direction, Design, Type 

The Bacardì Zoetrope Limited Edition Vinyl was designed selecting, cutting and placing onto the record more than 300 frames from the Tv commercial, in order to animate them when it’s playing.
Custom typographic parts and graphics were created to integrate the design.





Major Lazer’s track “Jump” limited edition
zoetrope vinyl, produced by Bacardí.


Case Study Video.
CREDITS

AGENCY
BBDO / New York

PRODUCTION COMPANY
Tangible Prints

Integrated Printing & Graphics

CHIEF CREATIVE OFFICER
David Lubars

Greg Hahn

CREATIVE DIRECTOR
Taylor Marsh

Joao Unzer

EXECUTIVE CREATIVE DIRECTOR
Danilo Boer

Marcos Kotlhar

EXECUTIVE PRODUCER
David Rolfe

Sofia Handler

MUSIC SUPERVISOR
Major Lazer - Jump (feat. Busy Signal) (Sound of Rum Remix)

PRODUCER
Julia Millison

SOUND DESIGNER
John Kirby

Alex Pasternak

STRATEGIST
Jessica Strode

Jen Leung

ACCOUNT TEAM
Steven Panariello

Josh Goodman

Meghan Wood

Nora Stanton